Paola Cane is a regulatory and marketing senior advisor and author, expert in compliance issues, product recalls and product safety crises. Having gained experience in the food, pharmaceutical and pet food sectors by ensuring companies comply with market regulatory requirements and internal policies, she has worked internationally for numerous brands, taking care of positioning strategies and compliance with European Union regulations, and collaborating frequently as an author for numerous specialized magazines. Cane’s regulatory experience also includes extensive work in preventing, detecting and responding to varied hazards and providing best practice guidance for recall response plans and crisis management in the food and feed areas.